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Journal Details- Volume-1 , Issue-11

1. CUSTOMER ENGAGEMENT, SOCIAL MEDIA INFLUENCE AND LOYALTY IN ONLINE RETAIL SERVICESCAPE.
Author : Vijay G. Dhamore, Dr. B. Balaji
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2. AN OVERVIEW OF CREDIT RISK MANAGEMENT: A STUDY WITH REFERENCE TO STATE BANK OF MYSORE AND KARNATAKA BANK LIMITED.
Author : Dr. Veena K.P, Dr. C. Mahadeva Murthy
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3. PROBLEMS AND PROSPECTS OF LOCK MANUFACTURERS IN DINDIIGUL DISTRICT.
Author : Dr.D.Saravanan
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4. THE ROLE OF E-HRM IN INCREASING AFFIRMATIVE WORK ATTITUDES AMONG IT EMPLOYEES: WITH SPECIAL REFERENCE TO BANGALORE CITY
Author : Shazia Kausar , Dr. Sreenivas D.L
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5. A STUDY ON CUSTOMERS PERCEPTION TOWARDS DEBIT CARD USERS IN PUBLIC AND PRIVATE SECTOR BANKS AT DHARMAPURI DISTRICT.
Author : C. Senthilkumar
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6. BUSINESS OPPORTUNITIES AND CHALLENGES IN FOOD AND AGRIBUSINESS SECTOR OF VIETNAM FOR INDIAN ENTREPRENEURS.
Author : Dr. Keyurkumar M Nayak
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7. ANALYSIS IN SERVICE QUALITY OF AIRLINES AND ITS INFLUENCE ON PASSENGERS SATISFACTION AND PREFERENCE.
Author : Dr.V.Poongodi
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8. THE APPLICATION AND ROLE OF ICT IN RURAL AREA.
Author : Dr.U.Vani, Priya. J
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9. HANDLOOM INDUSTRY IN KERALA: ASTUDY OF THE MARKETING ISSUES
Author : Anu Varghese , Dr. M H Salim
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10. IPL THE MOST VALUABLE FRANCHISE BRAND BUILDING GAME, BRANDING CRICKET THE IPL WAY.
Author : Dr. Joe Lopez, Prof. Maheshkumar Shankar Kedar
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11. FII, MUTUAL FUND AND SOME MACRO ECONOMIC VARIABLES: IS THERE ANY RELATIONSHIP IN PRESENT INDIAN CONTEXT.
Author : Ruma Dey, Sabyasachi Bose
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12. IMPACT OF QUALITY CIRCLES AND COMMUNICATION IN AN EFFECTIVE HUMAN RESOURCE MANAGEMENT: AN EMPIRICAL STUDY.
Author : Dr. V. Tulasi Das, T.V. Samba Siva Rao
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13. EMPIRICAL STUDY ON THE MANAGEMENT OF RURAL MARKETING STRATEGIES FOR PROMOTING FAST MOVING CONSUMER GOODS (A STUDY IS TAKEN WITH REFERENCE TO VELLORE DISTRICT).
Author : Dr. Govindarajan, Jayashree Asmitha
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14. CHARITIES AS CSR A CASE STUDY ON THE NATTUKOTTAI CHETTIARS OF TAMILNADU
Author : Punitha. A, Dr. Chitra Sivasubramanian
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15. OFFICE MANAGERS & OFFICE ASSISTANTS: ADDRESSING COMPLEX DYNAMICS AT WORKPLACE.
Author : Abhishek Mishra
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16. A CROSS-SECTIONAL ANALYSIS OF PERSONALITY DIFFERENCES BETWEEN ARTS & SCIENCE AND ENGINEERING STUDENTS.
Author : N. Chidambaram
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17. IMPACT OF SUPPLY CHAIN MANAGEMENT ON INDIAN APPAREL INDUSTRY AND PARAMETER ANALYSIS.
Author : Mrs. Astha Kumbhat, Dr. M.M. Bagali
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18. A STUDY ON EMPLOYEE RETENTION AND ITS RELATIONSHIP WITH JOB SATISFACTION, PERFORMANCE, CAREER DEVELOPMENT AND FAIR TREATMENT.
Author : Dr.N.Srinivas Kumar
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19. DEMOGRAPHIC AND SOCIO-ECONOMIC PROFILE OF RETAIL LOAN BANK CUSTOMERS AND THEIR LEVEL OF AWARENESS TOWARDS NATURE OF RETAIL LOAN WITH SPECIAL REFERENCE TO COIMBATORE DISTRICT.
Author : Matilda Rozario
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20. A STUDY ON TYPE AND METHOD OF ISSUES - A CORNER STONE OF PRIMARY MARKET .
Author : CMA Dr. Jeelan Basha.V
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21. A STUDY ON THE IMPACT OF ESOP ON FINANCIAL PERFORMANCE BETWEEN SELECTED SECTORS IN INDIA.
Author : Dr. K. Nithya Kala
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22. IMPACT OF WORK VALUES ON WORK LIFE BALANCE.
Author : Dr. .V.Mathew Rincy,Dr. N. Panchanatham
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23. A CRITICAL EVALUATION OF E-SERVICES PROVIDED BY INDIAN COMMERCIAL BANKS.
Author : Dr. Bimal Jaiswal, Ms. Noor Us Saba
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24. CREDIT CARD FRAUD DETECTION USING HIDDEN MARKOV MODEL.
Author : Dr.P.Anandraj
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25. DO THE ENTREPRENEURES AT THANE MIDC SATISFIED WITH THE SUPPORT PROVIDED BY THE GOVT AND ITS AGENIES.
Author : Prof. Dr. Arvind Narayan Chaudhari, Prof Rita Kundu
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26. CUSTOMER SATISFACTION TOWARDS APOLLO TYRES IN COIMBATORE CITY.
Author : Theeban Kumar.B, Mahalakshmi.M
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27. WOMEN EMPOWERMENT THROUGH EDUCATION .
Author : N.Lalitha
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28. AN ENTREPRENEURIAL STUDY OF GENERATIONS IN HOTEL BUSINESS OF ULHASNAGAR.
Author : Reema Panjwani, Dr. Mangalam.S.Rajagopalan
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29. DEMYSTIFYING EMPLOYEE RETENTION STRATEGIES FACTOR AFFECTING NURSES IN PRIVATE SECTOR.
Author : Gitamoni Nath, Dr. M.M. Bagali
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30. AN ANALYSIS OF ASSET-LIABILITY MANAGEMENT IN INDIAN BANKS.
Author : Dr.R Umarani ,M Jayanthi
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31. FROM MODERNISING GOVERNMENT PROGRAMME TO LOCAL GOVERNMENT SERVICE DELIVERY PROJECT IN KERALA.
Author : Mathachan P J, John S Moolakkattu
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32. A REVIEW ON CORPORATE GOVERNANCE IN INDIA: IMPACT ON FIRM PERFORMANCE.
Author : Shikha Mittal Shrivastav, Dr. Anjala Kalsie
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33. CONCEPTUALIZING LIFE CAREERISM IN THE INDIAN CONTEXT.
Author : Arindam Ghosh, Ayan Ranjan Ganguly, Amir Jafar
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34. A COMPARATIVE STUDY ON MUTUAL FUND WITH RESPECT TO OPEN END SCHEMES.
Author : Vipinkumar.M
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35. CONSUMERS EXPECTATION AND SATISFACTION TOWARDS MODERN DAY RETAIL FORMATS.
Author : Kowsalya.C, Dr.Malleshwaran.C
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36. QUALITY OF SERVICES IN GENERAL INSURANCE SECTOR - AN EMPIRICAL ANALYSIS.
Author : K. Sreedevi, Dr. T Rama Devi, Dr T N Murty
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37. EMPLOYEE ATTITUDE AND PERFORMANCE IN THE INSURANCE SECTOR.
Author : Dr.K.Latha
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38. A STUDY ON SOLVENCY AND PROFITABILITY POSITION OF PRIVATE SUGAR MILLS IN TIRUCHIRAPPALLI DISTRICT.
Author : Dr. M. Balasubramanian
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39. CONSUMER REPEAT PURCHASE BEHAVIOUR OF ELECTRONICS DURABLES WITH REFERENCE TO ERODE CITY.
Author : D.Muthukrishnaveni, Dr.D.Muruganandham
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40. CUSTOMER RELATIONSHIP MANAGEMENT - ITS CHALLENGES AND OPPORTUNITIES - A STUDY ON HPCL (LPG) AND OTHER THAN HPCL (LPG) DISTRIBUTORS IN KHAMMAM DISTRICT.
Author : Dr.V.Maheshwar, Dr.B.Sridevi
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41. STRATEGIC COMPETENCY AND BUSINESS PERFORMANCE OF SMES ( WITH SPECIAL REFERENCE TO CHENNAI CITY).
Author : Mrs. B. Selvakumari
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42. A STUDY ON SWOT ANALYSIS OF WOMEN ENTREPRENEURS.
Author : Mrs.D.Selvamani, Dr. K. Uma
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43. CUSTOMER PERCEPTION TOWARDS INTERNET BANKING SERVICES INTIRUCHIRAPPALLI DISTRICT.
Author : S. Rizvan Ahamed
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44. EMPLOYEE INVOLVEMENT AND PARTICIPATION AT WORKPLACE (BHEL ANCILLARY INDUSTRIES)
Author : Dr. S.Sasikumar, R.Thangasundari
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45. CONCEPT AND PROSPECT OF DIGITAL MARKETIING.
Author : Dr. Suryakant Ratan Chaugule
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46. EMPLOYEE PARTICIPATION IN DECISION MAKING PROCESS.
Author : Dr. S.Sasikumar, P.Dhanalakshmi
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47. A COMPARATIVE STUDY OF HOUSING LOAN DISBURSEMET OFNEW GENERATION BANKS AND NATIONALISED BANKS IN KERALA.
Author : Anu Antony
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48. PROCESS AND STAGES OF COUNSELLING.
Author : Dr.M.S. Sreedevi
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49. IMPACT OF INTEGRATED MARKETING COMMUNICATION ON MODERN BUSINESS.
Author : Manish Sharma
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50. CORPORATE RESTRUCTURING AS A BUSINESS STRATEGY.
Author : Dr. P. Abraham
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51. ROLE OF INSTITUTION IN TANK WATER MANAGEMENT IN KARNATAKA - INDIA.
Author : Mr. Ravichander Reddy
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52. A STUDY ON DETERMINANTS OF PROBLEMS OF COIR INDUSTRY IN INDIA WITH SPECIAL REFERENCE TO COIMBATORE DISTRICT.
Author : Mrs. Nirrmala Sathish, Dr. P. Krishnathulasimani
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53. MICRO FINANCE IN INDIA: CHALLENGES.
Author : Meenakshi, Shweta Bathla
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54. NEED OF MANAGERIAL TRAINING FOR THE MEMBERS OF THE SHGs OF SIVASAGAR AND DIBRUGARH DISTRICTS OF ASSAM.
Author : Bipul Dey, Dr. Chimun Kumar Nath
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55. A STUDY ON SAVINGS AND INVESTMENT PATTERN AMONG THE TEACHERS IN COLLEGES AFFILIATED TO THE UNIVERSITY OF KERALA.
Author : Dr. B. Vijayachandran Pillai , Sandhya. S
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56. HUMAN RESOURCES PRACTICES IN AUTOMOBILE INDUSTRY.
Author : Meeravali Shaik, Dr. Krishna Banana, Dr T N Murty
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57. IMPACT OF RETAIL MALLS IN TIER II CITIES.
Author : Dr.M.Viswanathan
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58. A PILOT STUDY ON THE SATISFACTORY LEVEL OF - WORK - LIFE BALANCE DONE AMONG MARRIED WORKING WOMEN WORKING IN THE BANKING, IT AND ACADEMIC SECTORS.
Author : Vijay Lakshmy K V , Sruthy O K, Ashlin Sandria Antony
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59. A STUDY ON FACTORS CONTRIBUTING TO THE SUCCESS OF SMALL MANUFACTURING ENTERPRISES IN COIMBATORE DISTRICT.
Author : Mrs. M. Yasotha , Dr. R. Ganapathi
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60. A STUDY ON RELIGIOUS, CULTURAL, SOCIAL VALUES AND PURCHASE INTENTION OF WOMEN CONSUMERS TOWARDS LUXURY FASHION APPAREL BRANDS IN KERALA STATE.
Author : Mr. Gopesh .C. R, Dr. R. Ganapathi
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